Display Advertising Examples

Half Page Ad

*Available on: Home Page • Run of Site (ROS) • Section-Targeted
Dimensions: 300 x 600px
Maximum File Size: 40Kb
File Format: gif, .jpg, or .swf
Animation Length: 15 second maximum, includes multiple loops (3 max); all animation must stop completely at this point
Sound: All sound must be user initiated
Backup Creative: Flash creative (.swf) require a .gif/.jpg backup file
Recommended: Export to Flash 8 with Actionscript 2.0

Medium Rectangle

*Available on: Home Page • Run of Site (ROS) • Section-Targeted
Dimensions: 300 x 250px
Maximum File Size: 40Kb
File Format: .gif, .jpg, or .swf
Animation Length: 15 second maximum, includes multiple loops (3 max); all animation must stop completely at this point
Sound: All sound must be user initiated
Backup Creative: Flash creative (.swf) require a .gif/.jpg backup file
Recommended: Export to Flash 8 with Actionscript 2.0

Leaderboard Ad

*Available on: Pages with half page page, medium rectangle or floating ad units AS COMPANION AD ONLY
Dimensions: 728 x 90px
Maximum File Size: 40Kb
File Format: .gif, .jpg, or .swf
Animation Length: 15 second maximum, includes multiple loops (3 max); all animation must stop completely at this point
Sound: All sound must be user initiated
Backup Creative: Flash creative (.swf) require a .gif/.jpg backup file
Recommended: Export to Flash 8 with Actionscript 2.0

Sliding Billboard Ad

*Available on: Home Page (with pencil leave-behind)
Dimensions: 960 x 300px into 960 x 30px
Maximum File Size: 90K (larger file sizes will incur additional fees)
File Format: .gif, .jpg, or .swf
Animation Length: 10 second maximum, includes multiple loops (3 max); all animation must stop completely at this point
Sound: All sound must be user initiated
Backup Creative: Flash creative (.swf) require a .gif/.jpg backup file
Recommended: Export to Flash 8 with Actionscript 2.0

Floating Ad

*Available on: Home Page (with medium rectangle ad or leaderboard ad companion)
Dimensions: 728 x 90 px into 600 x 300px; Must include 'Close X' button, font = 8pt (11px) - 16pt (21px)
Maximum File Size: 90K (larger file sizes will incur additional fees)
File Format: .gif, .jpg, or .swf
Animation Length: 10 second maximum, includes multiple loops (3 max); all animation must stop completely at this point and users cannot reopen
Sound: All sound must be user-initiated
Backup Creative: Flash creative (.swf) require a .gif/.jpg backup file
Recommended: Export to Flash 8 with Actionscript 2.0

Screen Crawl Ads

*Available on: Home Page
Dimensions: 300 x 250 medium rectangle, which expands into 600 x 250 max area rich media floating unit that stays anchored in position on page
Maximum File Size: medium rectangle: 90 Kb max; rich media: 40kb max
File Format: Flash or static
Animation Length: Medium rectangle: 15 sec max; rich media: 15 sec max
Sound:

Multimedia Pre-roll Ad

*Available on: Photo and Video Galleries
Dimensions: VIDEO: 600 x 340; ANIMATED: 600 x 365; BOX AD: See above for specs
Maximum File Size: VIDEO: 30 sec. @ 2MB or 15 sec. @ 1MB; ANIMATED: 60kb
File Format: VIDEO: .avi, .mvi, etc. We will convert; ANIMATED: .swf
Animation Length: VIDEO: 30 or 15 sec.; FLASH ANIMATED: 15 sec.
Sound: Minimum Video Controls - Play, Pause, Mute; AUTOPLAY: Muted with user-initiated audio.
Backup Creative: 600 x 365 Static Image, Max size: 40kb
Recommended: ANIMATED: 24-30fps, Flash 8, AS2.0

Mobile Ad

*Available on: Mobile Site (ROS)
Dimensions: 320 x 50px
Maximum File Size: 3Kb
File Format: .gif, .jpg
Animation Length: no animation
Sound: no sound

Email Ad

*Available on: Email Newsletters
Dimensions: 180 x 150px
Maximum File Size: 15Kb
File Format: .gif, .jpg
Animation Length: 15 second maximum, includes multiple loops (3 max); all animation must stop completely at this point
Sound: no sound

Tablet Slider Ad

*Available on: Home Page of Tablet site
Dimensions: 180 x 150 px
Maximum File Size:
File Format:
Animation Length: Static ads only, no animation
Sound:

Tablet In-Story Ad

*Available on: Inside pages of tablet version of RecordOnline.com
Dimensions: 300 x 250 px
Maximum File Size:
File Format:
Animation Length: Static ads only - no animation
Sound:
* Additional ad targeting may be available on the basis of geography or month/week/day-parting (subject to availability). Contact your marketing consultant to learn more.